Our official addresses and contact nos are as follows:

Manila

2nd Flr CTP Building
5 Gil Fernando Ave., Marikina City
Tel No.: (02) 6820173

Cebu

306 Krizia Bldg
Gorordo Ave., Cebu City
Tel No.: (32) 2600482

Below are screenshots of some reports submitted:

The post Beware: Someone posting as MyOptimind to scam job applicants appeared first on Optimind Web Design and SEO.

How it Works

Here’s a video of how it works:

Steps:

1. Users create a list and selects 2 friends
2. Upon submission, an image will be generated and posted to the user’s wall which tries to earn organic likes and brand awareness as shown below:

   

3. If unregistered, they will be asked to register.

You might also want to check the Uniqlo Facebook Application which we launched last March of 2013.

The post Samsung Galaxy Wishlist Facebook Application appeared first on Optimind Web Design and SEO.

20 Books you should own if you’re into SEO

Enrich your SEO knowledge and build your search marketing skills. Learn from highly-respected best-selling authors in the industry and start working on your strategies. Whether you’re a newly-established Digital Marketing company or an experienced SEO enthusiast, here are twenty (20) books you should own if you’re into Search Engine Optimization.

SEO Books

  1. Content is Currency: Developing Powerful Content for Web and Mobile 

by Jon Wuebben

Book Description: In Content is Currency, content strategist Jon Wuebben explains the fine art of content development by utilizing the latest Search Engine Optimization (SEO) and Social Media Marketing (SMM) techniques, and provides you with the tools and strategies you need to get your online content noticed.

  2.    Convert!: Designing Web Sites to Increase Traffic and Conversion

by Ben Hunt

Book Description: When web design expert Ben Hunt set out to quantify the difference between an ordinary web site and a great one, he expected to find the key in design simplicity. But when his team more than doubled the conversion rates for a wide range of sites, they identified simple yet powerful solutions involving design, copy, appropriate analysis, classic optimization techniques, and targeted testing. You’ll find the fixes easy to implement, and they’re all right here.

3. Fifty SEO Ideas: Free Tips, Secrets, and Ideas for Search Engine Optimization

by Jason McDonald

Book Description: Fifty SEO Ideas helps you understand SEO one idea at a time. That said, Fifty SEO Ideas is not a step-by-step guide to SEO! It is an ideabook: a book of ideas, in no particular order. It is meant to spur your own thinking, for you to read a suggestion and say to yourself – “Yes, that’s for me!” or “No, that doesn’t really apply to my needs.” Fifty SEO Ideas is meant to get your juices flowing, and to break SEO down into easy-to-understand, easy-to-implement doable ideas.

4. FREE GOOGLE: Free SEO, Social Media, and AdWords Resources from Google for Small Business Marketing

by Jason McDonald

Book Description: SEO by Google, about Google, for Google! Free stuff from Google. This book pulls back the curtain on the Googleplex and identifies everything free from Google on SEO (Search Engine Optimization), SMM (Social Media Marketing), and PPC (Pay-per-click advertising, or AdWords).

  5. Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)

by Brian Halligan, and Dharmesh Shah

Book Description (from the Back Cover):

“If you’ve been looking for a trustworthy primer on getting found online, here’s a great place to start. Buy one for your clueless colleague too.” – Seth Godin, author of Meatball Sundae

“If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing by reading this book.” – Guy Kawasaki, cofounder of Alltop, and author of Reality Check

6.  Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions, Second Edition

by Tim Ash, Maura Ginty and Rich Page

Book Description: The latest edition of this bestselling guide shows you step by step how to test and tune landing pages and dramatically improve your bottom line. With more than 150 pages of new material, this ultimate marketer’s resource is packed with practical strategies and tips, as well as eye-opening case studies.

7.  Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)

by Dave Kerpen

Book Description: The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. LIkeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.

  8.  Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing

by Lee Odden

Book Description: Optimize gives you a practical approach to integrating search and social media optimization with content marketing to boost your relevance and visibility for potential customers. Companies large and small should grasp how customers find and seek out resources, the content topics and formats that motivate them, and the social media platforms and tools they use to engage with one another and recommend things.

9.  Search Engine Optimization All-in-One For Dummies, Second Edition

by Bruce Clay, Susan Esparza

Book Description: Ten separate books join forces to provide you with a comprehensive, straightforward guide to the benefits, details, and tricks of SEO. Coverage devotes time to topics such as keyword strategy, competitive positioning, SEO web design, search marketing, and more. You’ll also look at how search engines work and how to create content, link, optimize the foundations, and analyze results.

  10.  Search Engine Optimization For Dummies [Paperback], Fourth Edition

by Peter Kent

Book Description: This straightforward-but-fun guide provides you with a clear understanding of how you can use SEO as a key strategy for online marketing. After discussing search engine basics, SEO expert Peter Kent shares tips, tricks, and advice for making your content appealing to search engines.

  11.  Search Engine Optimization (SEO): An Hour a Day

by Jennifer Grappone and Gradiva Couzin

Book Description: This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results. Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system

  12.  Search Engine Optimization: Your visual blueprint for effective Internet marketing, Second Edition

by Kristopher B. Jones

Book Description: Packed with more than 600 screen shots, top Internet marketing expert Kristopher Jones explores search-engine marketing principles such as keyword generation, on-site optimization specifically regarding Web site structure, internal linking, URL structure, and content creation, and much more.

  13.  SEO 2013 & Beyond: Search engine optimization will never be the same again (Webmaster Series)

by Dr. Andy Williams

Book Description: If the SEO book/course you are putting your faith into was written before September 2012, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more significant changes in 2012. Strategies taught as best principles in early 2012 are now considered “black hat” or just plain risky in 2013. SEO 2013 & Beyond will tell you what you can do and what you cannot.

  14.   SEO Made Simple (Third Edition): Strategies for Dominating the World’s Largest Search Engine

by Michael H. Fleischner

Book Description: Updated and expanded with the latest information on search engine optimization (SEO) and including more than 25 new pages of proven search engine optimization techniques that address the changing landscape of search engine optimization, SEO Made Simple is today’s top-selling search engine optimization guide for good reason. Learn from leading Webmaster Michael H. Fleischner the specific SEO techniques that deliver top rankings in less than 30 days.

  15.  The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing

by Heather Lutze

Book Description (from the Back Cover): In simple, non-technical language, renowned search engine marketing expert Heather Lutze reveals how to achieve “findability” through the use of the ideal keywords applied to both pay per click campaigns and organic search optimization. In addition, Lutze explains how to respond to your customers and understand their issues, wants, and needs so that you can more easily turn prospects into customers. Her step-by-step approach, up-to-date research, and warnings about common pitfalls make this the ultimate practical guide to getting your business noticed on the Internet.

  16.  The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, Third Edition

by David Meerman Scott

Book Description: The one-of-a-kind guide to the future of marketing is back with the very latest digital trends in marketing and PR. Learn new tools and techniques to communicate with buyers directly, raise online visibility, and increase sales. For professionals, entrepreneurs, business owners, and professors alike, this pioneering guide offers actionable strategies that can be implemented immediately.

17.  Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes, Third Edition

by Perry Marshall and Bryan Todd

Book Description: Google AdWords experts Perry Marshall and Bryan Todd uncover the fundamentals, techniques, tools, and tricks that Google should teach you, but doesn’t. Learn how to build an aggressive , streamlined campaign proven to increase your search engine visibility, consistently capture clicks and increase sales. No other guide is as comprehensive, or current in it’s coverage of today’s fastest, most powerful advertising medium.

18. Ultimate Guide to Link Building: How to Build Backlinks, Authority and Credibility for Your Website, and Increase Click Traffic and Search Ranking (Ultimate Series)

by Eric Ward and Garrett French

Book Description (from the Book Cover): Link. Rank. Profit. The web today is comprised of trillions of links. Who links to your site and how they link to it is the fundamental factor driving your search engine rank and your website traffic. The question is—how do you control this? Link building expert Eric Ward and online marketer Garrett French provide the answers. Simplifying the complex world of web links, Ward and French show you, step by step, how to employ a link-building campaign to attract quality links, drive more traffic, and dramatically boost your search rank.

19.  Web Analytics: An Hour a Day

by Avinash Kaushik

Book Description: Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company’s bottom line.

20.  Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity

by Avinash Kaushik

Book Description: Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!

References: 

http://www.amazon.com/gp/bestsellers/books/6133991011/ref=pd_zg_hrsr_b_1_4_last

http://www.searchenginejournal.com/for-the-reader-top-10-best-seo-and-social-media-books/60817/

http://www.jm-seo.org/seo-tutorial/top-10-search-engine-optimization-books.html

http://coolmarketingstuff.com/5-best-seo-books/

The post 20 Books you should own if you’re into SEO appeared first on Optimind Web Design and SEO.

How your website ranks in major search engines plays an significant role in gaining potential clients for your business. It is then important to conduct a complete SEO audit and identify the obstacles that keep your site from reaching the top results or the opportunities to improve performance. Here are twenty (20) best practices to ensure that you’re meeting the top SEO requirements.

Onpage Optimization.

 1.     Check your tags. Rule of thumb is keyword-rich, not keyword-stuffed.

• Title. Create headlines with both search engines and visitors in mind. For search engines, consider appending the brand name. Limit title to 65 characters. For visitors, make it pleasing to the reader’s eyes.
• Meta description. Limit description to 160 characters. Opt for catchy, relevant and well-written words so it could influence click-through rates.
• Body tags. Add subheadings with H1 and H2 tags. Emphasize key terms – bold-faced, italicized and underlined.
• Run a quick test for duplicate tags through Google Webmaster Tools.

 2.     Optimize Content. When you write the content, take into account these factors:

• Unique, high-quality and relevant. Ensure that it has substance and is valuable to the reader.
• Fresh and current. Add a weblog and update regularly.
• Keyword-optimized. Important keywords should be placed on the first, middle and last paragraphs.
• Free of spelling and grammatical errors.
• At least 300 words.
• Maximized readability. Position the text blocks logically, i.e. column width and line height.
• Internal links correctly point to destination page.
• Anchor text distributed evenly.
• Duplicate content detection via Copyscape.

 3.     Optimize Images.

• Apply alt tags.
• Place the image near the keyword on the paragraph.
• Double-check the codes. Include image width and height.
• Go for optimum size. Save images in lowest KB.
• Keyword-rich filenames. For instance, if a photo was taken during an SEO training held in Manila, assign seo-training-philippines.jpg as filename.

 4.     Optimize URL.

• Aim for short and user-friendly ones.
• Reduce characters to 115.
• Include relevant keywords.
• Employ subfolders instead of subdomains. Subfolder contains higher link juice compared to subdomain as the latter is treated as a unique domain.
• Apply hyphens for multiple worded URLs.

 5.     Design a good navigation structure.

• Design navigation menu both on the header and footer sections of your website.
• Add breadcrumbs for better usability and to make it search friendly.
• If you have sub-menus or categories, make sure that they land on the right pages.
• Try keywords or brand names as page names. Instead of a simple About Page, rename it to About Optimind Technology Solutions.

6.     Submit an XML sitemap to Google. Follow recommended Sitemap Protocol so that your website will be indexed properly.

7.     Remember robots.txt. Review thoroughly the entries that are accessible to web crawlers. Select a good Site Auditor to keep tabs on sitemaps and robots text files.

8.     See your site with the eyes of a Spider. Search engine spiders or robots look at your pages differently in comparison with an ordinary reader. Know their do’s and don’ts. Perform a site crawl test using Screaming Frog’s SEO Spider tool.

 9.     Reduce the usage of Flash and Javascript. They may be great in terms of design and usability but they are definitely not SEO favorites.

 10.  Find crawling issues to assess visitor experience.

• Turn the Javascript on and off from your browser.

• Disable cookies on your browser settings.

11.  Study HTTP status codes.

• Broken links. Redirect to correct URLs. Create a 404-not-found landing page with useful links. Run a broken link checker.
• Redirection. Use 301 HTTP redirects instead of 302 for greater link juice.

 12.  Handle canonical issues with care. This pertains to www versus the non www versions of your website as well as links that have possible duplicate issues. This is especially helpful for e-commerce sites.

 13.  Validate your website’s HTML and CSS codes for standard compliance. Head over to W3C Validator and CSS Validator.

 14.  Always do a platform checkup. Make sure it’s properly setup, configured with correct settings and associated plugins. Optimize the templates. Consider SEOToaster as CMS.

15.  Enhance load time. Apply best practices on how to speed up website loading time by following Google Page Speed Checker and YSlow guidelines.

16.  Perform a regular website checkup for malware and spam. Try Site Advisor.

17.  Install social sharing icons on every part of your website for easy sharing.

Offpage Optimization.

 18.  Analyze your backlinks.

• Assess their origin. The diversity of the links – is it a blog post link, article/press release link, directory link, comment/forum link, social media link; the authority of the site – is it reputable, what does Google think about the backlink site, what’s the site’s standing – Google Page Rank, Alexa, Domain Age; content relevancy – is it within the niche?
• Analyze your competitors. Which is your biggest competition? Where do they get their links?
• Track your keyword standing. Which keyword leads to the website the most?
• Utilize different tools when you conduct your analysis. Opt for SEOMoz Open Site Explorer or Majestic SEO.

19.  Improve local search visibility with Get Listed.

20.  Be socially active. Connect your Google+ Brand page to your website’s blog to increase author rank.

The post SEO Audit Checklist: 20 Tasks that every website owner shouldn’t forget about appeared first on Optimind Web Design and SEO.

Here’s the desktop preview:

iOS and Android devices may also be able to access the app through an HTML version:

For more information about our facebook application development services, click here.

The post Uniqlo U-Shop. U-Win. Facebook application launched appeared first on Optimind Web Design and SEO.

The post Optimind redesigns Ayala Land Inc.’s facebook cover appeared first on Optimind Web Design and SEO.

Services Rendered:

• Web Design
• iOS application development
• Android application development

The post Digital Concierge Services by Robinsons Residences Web and Mobile Apps developed by Optimind appeared first on Optimind Web Design and SEO.

Optimind has completed Alveo Land’s sales intranet. Through this real estate sales intranet, sales people may be able to have a centralized repository of their contacts, tasks and calendars. Sales managers of different levels may also get a glimpse of how their team performs at several levels in their organization.

The post Custom Sales Intranet for Alveo Land appeared first on Optimind Web Design and SEO.

The post Optimind redesigns Hero Foundation website appeared first on Optimind Web Design and SEO.

With over 400+ products, their website was developed using the following technologies: WordPress, Jquery, CSS3.

Visit them:

The post Optimind launches Eglo Philippines website appeared first on Optimind Web Design and SEO.