TRESemme, a Unilever brand, offers consumers with salon-quality hair care products for the Filipinos minus the hefty salon price. With its driving philosophy that women deserve to look fab without the need to spend too much, Hair Couture came into being. With Optimind at the helm, the brand built an interactive app where users can view, choose and play with various hair styles and hair colors and how to get such look. Users can even take their photos and try their chosen styles and colors.


Mobile Application