Archive for the blog Category

Mobile Apps are Winning Over Browsers

Mobile Apps are Winning Over Browsers For as long as I can remember, smartphones have been invading the mobile industry as innovated, as they seem. Manufacturers of such mobile operating systems like Apple and Android, are very much thriving knowing that the case is being set to […]

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Increasing Clicks on Links – Tips for the Digital Marketers

Increasing Clicks on Links – Tips for the Digital Marketers   Our minds are designed to select the least resistance when faced with specific situations or tasks. Our mind will find the easiest solutions to any given task. Once the mind discovered that solution, it will stop […]

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Perfect Examples of Good Calls to Action

Perfect Examples of Good Calls to Action Calls to action present themselves as opportunities to escalate profitability and widen reach. While they are usually in tiny button formats, they serve as gatekeepers allowing the users to access the critical parts of the sites. These parts are where […]

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Understanding Mobile App Indexing by Google

Understanding Mobile App Indexing by Google

Understanding Mobile App Indexing by Google   Just recently, Google announced that it will index more mobile app contents. This means Google will modify how app results are displayed during a search thereby benefiting those who have applications installed on their mobile devices. These app users will […]

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How to Achieve Minimalist Web Design

How to Achieve Minimalist Web Design   Minimalism is defined as a style or technique characterized by extreme simplicity and sparseness. Any digital marketing agency in the Philippines and elsewhere in the world understands what a minimalist web design is. However, not all web designers are open […]

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Digital and Traditional Marketing: Why They Still Go Hand in Hand

Digital and Traditional Marketing: Why They Still Go Hand in Hand In today’s era of marketing and advertising, digital marketing has been rampantly used because of the technology and resources that comes with it. Not mentioning the various platforms and ways on how this can be done […]

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15 Worth-Knowing Digital Marketing Trends in the Philippines

15 Worth-Knowing Digital Marketing Trends in the Philippines   Before we proceed to discussing the current (and perhaps, the future) digital marketing trends in the Philippines, it would be best to understand the local digital landscape first. So, there will be two parts of this discussion namely […]

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Love-and-Hate Relationship of Paid Search (SEM) and SEO

Love-and-Hate Relationship of Paid Search (SEM) and SEO About 8% of all searches result to clicking any of the advertisements in the natural search list. What do this tells us and what it means to our paid search and SEO? Please remember that, in this context, search […]

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Digital Marketing: How to Present Your Product/Service Properly?

Digital Marketing: How to Present Your Product/Service Properly? You have your own business but have the difficulty on advertising it? Then what you need is a good marketing strategy. Presenting your products or services for them to be known to the public is one crucial stage for […]

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