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Using Persuasive Web Design to Increase Conversion Rates

People have this mindset that effective web design is all about the visual when it should also be about the usability and function of the site. Although the visual appeal is equally important, web design should also factor in good user experience (UX). Both factors - form and function - composed a persuasive web design. Integrating the concept of persuasiveness…
Jennevie Tanzon-Corre
April 13, 2019