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usability Archives | Optimind Technology Solutions

SEO and Web Design Balance: 8 Things to Consider

By blog, SEO, Web Design

Search engine optimization (SEO) and web design are two distinctly different aspects of digital marketing. They exist in silos. Unfortunately, not all web designers understand that the visual aspects of a website also affects how it performs, traffic and ranking-wise. Whether it will be displayed on search engine results pages (SERPs) will depend on several factors, although the starting point…

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Key factors for a successful website

By SEO, Web Design No Comments

To design a successful website, here are some key factors that you should take in mind: Usability, Site Structure and Navigation – It should be easy to navigate and find information on your site. SEO/SEM – You should appear on search engine results to get more targeted traffic. Content & Copy – Your content should persuade and support call to…

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