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Featured SEOSEO

20+ Actionable SEO Tips After Launching a New Website

True enough, search engine optimization (SEO) is a long-term process, an ongoing undertaking. Results are not immediate. However, the things you do after launching your new website impact the site’s performance on search. Such performance pertains to ranking primarily and thus, bringing in more qualified traffic, leads, and sales. The goal is simple: get SEO right from the start. And…
Job Opening

Technical Project Coordinator

We are a locally based full-service digital marketing agency established in 2002. We always strive to be a game-changer in the marketing industry, contribute our expertise, create a competent exchange of ideas, discover new techniques and strategies, and promote excellence regarding performance. At Optimind, our diverse team of developers and digital marketers work together in helping local & foreign brands…
July 15, 2021
Job Opening

Digital Marketing Coordinator

Our team is seeking to hire a project coordinator who will assist our digital marketing team in our ongoing projects. To be effective in the role, you will need to work around tight deadlines, well-versed in using MS Office Applications (Excel and Word), and other existing tools used in line with the work. RESPONSIBILITIES: Monitor project schedules and project plans.…
July 15, 2021
Web Design

Factors to Consider When Selecting a Web Designer

Selecting a web designer for your project may seem like an easy task—it’s not. The fact is it can become a daunting undertaking, especially that there are several factors to consider. And when we say several, we mean the direct and indirect factors from costs to experience, expertise, and track record of the shortlisted web designers. While at it, hiring…
Jennevie Tanzon-Corre
April 23, 2021

Assessing SEO Readiness: How Search-Friendly Your Website Is

Even for the seasoned pro, search engine optimization (SEO) is not without challenges. One way to minimize the risks involved in the process is ensuring that the website is SEO-ready. What does SEO-readiness mean? For us, at Optimind, it simply means making the website as search engine-friendly as possible. Performing an SEO-readiness assessment of the site allows you to dig…

What Goes Into an SEO Campaign: On-Page, Off-Page, and Technical SEO

When embarking on a new SEO campaign, there are several areas to tackle. These are: The keywords to target The website optimization The types of content to create The link building processThe monitoring processesThe tools to use Under each area are many other sections that need to be changed for a fully optimized SEO campaign. True enough, building an SEO campaign from scratch…

SEO Practices: White Hat vs. Black Hat vs. Grey Hat SEO

Today, it is undeniable that search engine optimization (SEO) plays a central role in achieving most business endeavors and goals.  With a majority of online experiences starting with search engines, ensuring that your business page is optimized for search engines is paramount. Moreover, organic searches account for over fifty percent of website traffic, making SEO a vital tool for business…