Category

Behind the Scenes

Behind the ScenesNews

Digital Marketing Case Study – Guide to Executing your own Digital Marketing campaign

Digital Marketing Case Study - Hizon's Catering How Hizon's Catering, a local catering company in the Philippines, used the power of digital marketing to improve its sales. Hizon's Catering generates most of its leads from online campaigns. Majority of the events that Hizon's Catering caters to are wedding events. This video shows how their target customer engages with their company…
optiminddigital
June 18, 2013
Behind the ScenesNews

Beware: Someone posting as MyOptimind to scam job applicants

Last week, we've received reports of people reporting a company claiming to be "MyOptimind BPO", posting jobs and asking people for money to apply. Please be aware that all official transaction of Optimind Technology Solutions whether sales or HR related course through our official domain myoptimind.com. Our official addresses and contact nos are as follows: Manila 2nd Flr CTP Building…
optiminddigital
May 14, 2013
Behind the ScenesWeb Design

Benefits of using a framework in web development

In the past few months, using frameworks such as CodeIngiter and CakePHP has helped us meet our deadlines and build better web applications. Here are some of the benefits we've received by using frameworks: cleaner code easier to distribute programming tasks to different programmers faster development cycle easier to debug presentation can be changed without changing the logic (actual program/process)…
optiminddigital
August 11, 2009
Behind the ScenesWeb Design

Basecamp vs. ActiveCollab

In a web design business, using an online project management tool is essential to keep at least 90% of your projects on schedule. In 2007, we signed up on Basecamp and we were really happy with it. But then again, in exchange for the fast bandwidth and maintenance-free app, you get a limit on the space and the no. of…
optiminddigital
July 6, 2009
Behind the ScenesNewsWeb Design

All about iFrame injections and how to prevent them

Last weekend, we got a serious case of a client's website getting an iframe injection. iFrame injections started last year, when a Russian anti-virus company spread a virus that injects hidden frames inside websites to advertise their anti-virus software. Nowadays, iframe injections are being used by SEO companies to forward traffic and leak link juice from a high-PR website. Just…
optiminddigital
May 20, 2009
Behind the Scenes

Anilao, Batangas Outing

Our 2-day outing started at 5am last Saturday. Everyone was excited about it that some of us stayed awake since Friday night . Here are some pics from our anilao trip: Our favorite is Jane and Jonathan's version of Titanic: mang jack and aling rosa on a ship wreck, haha Too bad, Annie, Eric, Jebb and Nancy missed this event!…
optiminddigital
April 28, 2009